A Facebook Messenger chatbot is a great tool to improve engagement on your Facebook page. You can collect customer preference data, curate marketing messages, and create a welcome message for your followers.
Create a welcome message
When you create a welcome message for Facebook Messenger, there are a few key things to consider. A good welcome message should be simple, short, and to the point. However, it also has to address the customer’s needs.
For example, a good welcome message for Messenger should include an appropriate greeting. The greeting should be a short, clear, and to the point statement that introduces the brand and its offerings.
This will ensure that your messaging will be relevant and informative to your customers. You may wish to use different welcome messages to suit the occasion. Using seasonal motifs, for instance, will make your company look more human.
Also, don’t be afraid to include humor. Adding emojis will help you to add some visual flair.
For instance, you can include an avatar that represents the brand. This can be a graphic cartoon-style character or logo. It can also serve as a reminder to the customer that they are in fact talking to a bot.
Collect customer preference data
One of the newest buzzwords in the Ecommerce department is Messenger marketing. Aside from the obvious likes and misses, a well conceived and executed program can yield significant returns in the form of more sales, better customer service and an overall improved user experience. The main challenge is figuring out where to start and how to proceed from there. Fortunately, there are many companies to consult with to make sure you are on the right track. You may even be able to find a few like minded friends to help you navigate the pitfalls. Having a well crafted program in place will ensure you are delivering the goods to the right customers, on time and on budget. This is especially true if you are running an ecommerce operation with a mobile focus. To make it even easier for you, we have created a Facebook messenger chatbot that can be integrated with your existing CRM solution. From there, you can easily automate the whole process with little more than a click of a button.
Curate marketing messages
With a Facebook Messenger chatbot, businesses can provide a personalised online experience for customers. They can curate content and send personalized messages to help you achieve your marketing objectives. This automated platform provides a customer service experience that is effortless. It is also the perfect channel for acquiring and collecting feedback.
Customers expect a personalised and convenient shopping experience. If they have a question about a product or a service, they want to receive instant answers. A Messenger chatbot will ensure that they get a customised response that meets their expectations.
Chatbots are also ideal for boosting engagement and driving brand awareness. They can send personalized messages, share website links, and collect visitor data. By combining these features, you can create a customized, rich media experience that encourages consumers to come back to you.
Facebook Messenger is the world’s most popular messaging app. It has more than 1.3 billion monthly users, and is used across a wide range of industries.
Improve your Facebook engagement rate
If you have a Facebook business page, you can increase your engagement with a Facebook Messenger chatbot. This bot can engage with your Messenger users and send them personalized insights that can help them better understand your business.
A good bot will have a conversational voice and be fun to interact with. It should also be easy for people to unsubscribe. And most importantly, it should never send more than three messages in a row.
You can use a bot to automatically answer customer questions and to push users towards your product pages. For example, a bot from Sephora can help you book a makeover.
Another good example is the Whole Foods bot. Their bot can suggest recipes based on ingredients. They also share lifestyle inspiration photos.
Aside from building trust, a bot can provide quality customer service. The Bot is a great way to increase your social media presence and to get more conversions.
Chatbots have a much higher open rate than emails. On average, it’s 50-80 percent.